Myr is a Brazilian brand, envisioned by Diego Mir and founded in 2016 in the city of São José do Rio Preto, specializing in the apparel industry with a primary focus on producing shorts for the male audience. The brand's symbol is the trident, representing the strength of Poseidon, a strong and imposing masculine figure. Currently, the brand offers a diverse product mix, including t-shirts, shirts, children's shorts, bags, and more, catering to both leisure and casual moments.